ad some controversy!!

when would more advertising get real?

what yuh mean Q?

advertising. why do the majority still go the clean cut, polished guy, goody two shoes route? do companies live in an alternate universe in which people are all good all the time?

ah! i read yuh. the celebs that companies use to endorse their products right?

yeah boy Q. call me twisted, but i think if more products were to do something real, like use somebody in the height of a scandal to advertise their product, the benefits would be great. but aye... i might be wrong.

i think yuh might be right though. i was thinking about it myself. when the tiger woods scandal hit the media and all the companies started pulling their contracts from him, i was thinking that nike would be the one to spin it.

me too! i started getting "banned campaign" flashbacks.

what's the banned campaign?

and you call yourself an ad man? the first air jordan sneakers were banned from the nba. they didn't stick to the colour code. bball shoes back in the day were mostly white. they fined jordan every game he wore the sneaker which was black with white and red. nike paid the fine every game. we're talkin up to $5000 per game yuh know. but with controversy like that, it was a sure shot way to get attention and even more publicity than main stream ad channels could ever offer. all they did was support the scandal.

i knew that. i was just testing you to see if you knew what the banned campaign was.

yeah sure Q. right.

anyway, i was thinking that if i had a chance, i'd pitch a good tiger/bad tiger campaign to nike. some people like the clean cut good tiger image and some people were quite happy to see that tiger was actually human... not some squeaky clean angel with billions of dollars. so why not give the brand two personalities. do a line of clothes with different TW logos. same designs, but do some with a logo that has a halo over it and some with one that has two horns on the edge of the "T". subtle difference. then create a campaign asking which tiger do you like? good tiger or bad tiger?

interactive. i'd like it. it's also a good opportunity to convey that same message you mentioned. we all have a good side and a bad side. big deal. take off your bad tiger shirt and put on your good tiger shirt. it's as simple as that... right?

that's what i think. to me, TW units would be flying off the shelf. but i may be just strange in the head.

maybe not. it worked for the air yeezys. after kanye dissed taylor swift, the shoe sold out. not for cheap either. true it wasn't the company's doing, but it shows how the people think. they were all for it, and kanye was actually being a dick.

well at least subway is keeping it real. they have a $5 foot long ad with michael phelps. lord knows a foot long can handle the munchies well. they got the best man for the job if yuh ask me. i don't expect to see much more of that kinda thinking though. whatever.

yeah. whatever. well, until they come around, i'll just watch these dumb ads, chill out and doh say nuttn.